The Professional Artist

Merriam-Webster Online Dictionary

PROFESSIONAL... participating for gain or livelihood in an activity or field of endeavor often engaged in by amateurs.

Look Professional - Act Professional - Be Professional

In art, a professional is someone who is proficient in consistently producing high quality work, usually for money.

The opposite is an amateur, meaning someone who may not be qualified to be a professional and does not usually earn money from their work.

A professional possesses a large body of knowledge gained from extensive formalized academic study, apprenticeship or practical training in the processes and traditions of fine art, illustration, design and related disciplines. BUT, the artist's natural talents/skills, and consistent desire to learn and improve are just as important as formalized academic study or other training.

A 'true' art professional must be able to consistently produce high quality work in his/her creations, products, services, presentations, research, or other endeavours related to art and it's usefulness in the marketplace.

The Professional Artist

IMPORTANT if you are serious about the business of art, then it is crucial that your marketing presence be professional in appearance and appropriate for the market/markets you intend to successfully penetrate.

  • a professional appearing web site
  • a professional appearing plain text "marketing email"
  • a professional appearing html marketing email

To be a TRUE Professional, you must be willing to invest in yourself and take the necessary actions that are so crucial to boosting your art career.

Looking for help with your art marketing needs? Contact us about our art marketing consulting services.

Article Rev.08.0518.01

NOTE: this Article is informational only, and as such, is presented without warranty of any type.